A-grade is pronounced “eikyu” in Japanese. This is the same pronunciation as the Japanese word “eternity”. In other words, “A-grade” also means Japanese food culture that should be preserved forever.
Japanese food culture is not just about sushi, kaiseki and ramen. Japan has a diverse range of climates and climates, and a unique food culture to match. Here we introduce you to the unique culinary culture of YUKIGUNI, a country where snowfall is rare in the world.
YUKIGUNI was a natural birthplace for “preserved food”. You’ll find this knowledge everywhere you look in the way of life and culture of YUKIGUNI.
To stroll around to different places to eat is fine, but sometimes it is good to concentrate on the dish that is right in front of you. When you find something delicious where you are, spare a thought for the ingredients involved and the person who grew them. Try to get a feel for the way the terroir and the culture are connected. The story that envelops the food will enrich your journey.
If you want to know more about Japanese undiscovered food culture, read the story about the Zenmai (royal fern): the people of YUKIGUNI love wild vegetables, and the royal fern is the most precious and special of them all. This is a story about a little-known Japanese food culture.